Business

Instagram Reels has finally launched in the U.S. and handmade sellers have already come up with amazing ideas to engage their audience and showcase their products.

Have you ever wondered about the backstory to a successful business launch? How long did that overnight success actually take to achieve?

How you package an order is almost as important as what you are packaging, so we are going to explore packaging—looking at the outer packaging as well as checking out...

"Once I realized there was no ‘one size fits all’ marketing strategy for running an Etsy shop, I knew I needed to develop a strategy that would work for my...

Your website is one of your business’s biggest investments and probably one of your main sources of sales. Little elements of your site, though, can sometimes get in the way...

Are the only successful Etsy shops the ones that have been around for years? Not at all. There are stores that haven’t even celebrated their one-year Etsy anniversary yet that...